Survey Reveals Americans are Greener Than They Realized

Climate change is becoming a bigger threat every year and it’s more important than ever to adopt a green lifestyle. In an effort to learn what’s stopping them from going green, Vivint Solar surveyed over 3,000 Americans on their buying habits. The survey reveals Americans are greener than they realized. Additionally, it challenged a few misconceptions on what influences people to go green. Let’s take a look at what Vivint Solar concluded about what it takes to go green.

The Characteristics of Green Consumers

The Vivint Solar survey reveals Americans are greener than they realized. Over half of the surveyed Americans identify themselves as green. Some of the common traits of people who self-identify as eco-friendly are:

High Education
While 39% of those who identify as green consumers have a four-year degree, the same can be said about only 27% of conventional buyers.
Life Satisfaction
Over 70% of green consumers are satisfied with their lives, as opposed to 67% of conventional buyers.
Ready for Emergencies
One in three conventional buyers feels prepared for a natural disaster, as opposed to over half of green consumers.
Frugality
Although buyers decide to go green because of the environment, they usually find ways to be more cost-effective, as well. That’s why over two-thirds of eco-friendly consumers describe themselves as frugal.

Although buyers decide to go green because of the environment, they usually find ways to be more cost-effective, as well. That’s why over two-thirds of eco-friendly consumers describe themselves as frugal.

Do Thoughts on Climate Change Influence Buying Habits?

Most of the surveyed Americans believe climate change is real. However, the difference lies in what they believe they can do to stop it. The majority of green consumers believe they can reverse the effects of climate change. They are also two times more likely to be positive about the future of the planet. On the other hand, 14% of buyers that don’t choose green options believe they can’t do much to decrease the effects of climate change.

What’s Stopping Regular Buyers From Going Green?

In the survey, the majority of people who don’t identify as green reported wanting to try out a greener lifestyle. However, a few issues are stopping them from making the switch. Here are the main concerns people have about going green:

It will be more expensive.
Many conventional consumers believe that a green lifestyle is more expensive. This common misconception is the main reason people have a hard time giving an eco-friendly lifestyle a try. Ultimately you don’t have to spend more if you want to go green. After the initial investment, you can even save money.
It will be inconvenient.
About 27% of people who wish to go green believe it will be an inconvenience. You’ll indeed need to adapt to a greener lifestyle. However, once the adjustment period passes, you won’t feel the difference.
It won’t make a difference.
Many people falsely believe that switching to a green lifestyle won’t make a difference. However, change starts with you, and if everyone who felt like this made the switch to a greener lifestyle today, we’d have a healthier planet tomorrow.

Going Solar Can Be the First Step to Going Green

The survey shows that those who already went solar are more interested in going green. People usually have misconceptions about the cost of going green. Once they realize how much money going solar can save, they become interested in learning more about the green lifestyle. If you’re interested in going solar, take this quick survey to find out whether your home is solar-friendly.

Conclusion

Although the survey reveals Americans are greener than they realized, there’s still a lot to work on. Making the switch to a greener lifestyle is more important than ever. Furthermore, in recent years, it’s become a lot easier to live an eco-friendly lifestyle. Don’t wait any longer. This is the year to make the switch.